Ajax have had a recent reputation for producing utterly striking and beautiful kits. I suppose, being named after a Greek hero, Ajaz FC have always been looking to stand out. Their 2025/26 away shirt may quietly be one of the most historically loaded kits in modern football. Many a team has produced a ‘wavy’ kit to indicate their town’s relationship with the sea. But few can boast that their connection to the sea has been as impactful as that of Amsterdam’s. Because it was fr

This one is a bit late coming, but I've finally managed to get this shirt in the end-of-season sale. And it is a beauty - one that tells a remarkable, and not widely known, story. Wrexham's 2025 third shirt tells the story of an entire nation - on the other side of the world. And that takes some explaining for a North Wales mining town - so let's dig a little deeper and #GetTheShirtIn: It all begins, as so often in history, with a guy with an incredible beard. Welsh nationali

Ghana played a great game against England in the group stages of the 2026 World Cup. Their disciplined low block never looked like breaking and, no matter how many of its superstars England threw at them, the Ghanaians held firm and looked dangerous on the break. Ghana's "Black Stars" are one of African football's great names - four-time AFCON champions, lifting the trophy in 1963, 1965, 1978 and 1982, and so dominant that they earned the right to keep the original trophy. Th

Sharp. Sleek. Clever. I had to order it immediately. So, let’s #GetTheShirtIn for Cambridge United’s 2025/26 Third Kit. The shirt features an embossed pattern of DNA double helix structures woven throughout the front and back. It’s subtle enough that you might miss it from a distance, but once you spot it, it completely changes how you see the shirt. The inspiration comes from one of Cambridge’s most famous contributions to the world. In 1953, scientists working at the Univer

I really like this kit. Clean. Different. Properly rooted in the place it comes from. So let’s get straight into it and #GetTheShirtIn for Cambridge United’s Third Kit. Produced by Umbro and sponsored by BrewBoard, this one takes its inspiration from a very specific spot in the city – Parker’s Piece. Now, this isn’t just any park. This is the birthplace of the modern rules of football. Back in 1863, students at Cambridge – arriving from schools like Eton, Rugby and Harrow, al

This season Blackburn are sporting a very striking gold kit which has printed onto it the shapes and silhouettes of some of Blackburn’s most iconic and historic buildings. From a distance this perhaps isn’t entirely clear and the patches on their kits may sometimes kit ridicule from away fans – but up close it is undoubtedly a thing of beauty – and one well worth deconstructing a bit more as we #GetTheShirtIn and find out what we can learn! Firstly, as context, it is obviou

Why stop at just badges? So many teams these days (to my sheer delight) are using their own kits to tell the story of their history and...